About Us

If you had told my younger self that I’d one day become a sportswear designer, I would’ve laughed. I didn’t take my first formal dance class until high school—and even then, I felt like I’d started too late to ever be good at it. It wasn’t until I discovered pole dancing that everything changed. I felt like I was flying without wings. For the first time, I saw classmates who hadn’t danced their whole lives, and that gave me hope—and something to connect over.

Like many of you reading this, pole dancing became an obsession. As I grew more serious, I found myself searching for pole wear that matched the level of dedication I was bringing to the studio—something stylish, supportive, and luxurious.

With a background stemming from both design and business, I figured why not me?  That’s how Amoui Brand was born. “Amoui” comes from a childhood nickname, a simple but meaningful reminder of where I started. I created this brand to offer premium pole wear that focuses on fit, celebrates movement, and self-expression. Every piece is designed to help you feel confident, powerful, and worthy—because you are. 

Whether you’re just beginning your dance journey or you’ve been spinning for years, I hope Amoui gives you the confidence to nail your tricks with style. 

xo Christine